& Sow On
Challenge
Create a stationery brand focused on sustainability. I wanted to create a brand with personality that matches the sensibility of people who are using pen and paper. It Needed to understand the quality and tactile needs of stationery users while considering the life cycle of the product. Using post consumer recycled paper at a variety of weights and paper types to be used in personalised notebook layouts ensures the notebook owner cherishes and makes use of it.